There are the lot of people which are confusing to starting a classifieds website in India. Most of the entrepreneurs want to know about How to Start a Business like Olx and Quikr in India. According to an Edelweiss report, the global online classifieds segment stands at USD 10.5 billion, which translates to 17% of global internet ad revenues. The size of India’s online classified industry is about INR 11 billion and is expected to grow to INR 31 billion by 2016.
So Let’s Start talking about the How you can Start an Online Classifieds Website or business like Olx and Quikr in India. There are 5 Ultimate Steps which is required to starting a Business like Olx and Quikr in India.
How to Start a Business like Olx and Quikr in India
Step 1 – Find a Niche Which is Untapped in India
There are a lot of Classifieds website which is opened daily but not running successfully due to traffic. It’s a is the most important step to finding out a Niche which is untapped in India because most of the traffic comes from the google search in India. so you have to rank better your website through Search engine optimization but if the keywords and target market is competitive then its a very difficult to down the website like Olx and Quikr in India.
So you have to find a target market where competition is less instead of targeting all the location and classifieds categories in India. In the starting, you can focus on the particular city or niche area because if you focus on one particular area then it’s a better chance to increase the traffic on your website or a particular domain.
Step 2- Create a Stunning Website with Theme and Plugin or PHP Script
The classified website have a lot of the data and ads so you have to create a stunning and search engine optimization website. Before creating a website you have to choose the technology behind the website like you have multiple options to create a classifieds website in India-
- Purchase the Domain Name and Hosting
- Install the WordPress or PHP Script.
- If you Choose the WordPress then you have to purchase a good Classifieds Theme and Install in the WordPress with the all necessary Plugins.Helpful Resource – Best Classifieds Website WordPress Templates in 2016
- If you Choose PHP Script then you have to install or purchase the script on your hosting. if you running on cpanel then it is easy to install some popular script like Open classifieds
- Each WordPress theme or plugin or script will come with some setting so you have to optimize your website like Olx or Quikr.
So these are above simple steps for the create a classifieds website in India from the scratch. even these themes and script are best to test your ideas instead of hiring a website development company.
Step 3- Register a Small and Cheap Legal Entity –
After the 2nd step, you have to register your business as the legal entity in India to enable payment gateway for the premium ads. There are a lot of payment gateway service provider which have some Good TDR Rates and have good technology with Plugins which you can put on your website and integrated into your Classifieds website.
How to Register a Classifieds Website or Company in India –
There are a lot of option as the legal entity for the startups but to test your ideas you have to always choose a Simple and cost effective Cheap legal entity. You can go with the Sole Proprietorship Firm if you are the single owner of the website.
Sole Proprietorship Firm is one of the best ways to testing your ideas in the classifieds field. you need just only one Shop act License or Service Tax Registration Certification then open a current bank account on your classifieds brand name on that certification basis.
If you have the partner in this business then you can draft a simple partnership deed and pan card. After the completion of the registration as solo firm or partnership firm, you have to provide the documents to payment gateway providers like Instamojo or CCAvenue.
Step 4- Create High-Quality Content on the Website –
After the Creating your Website you have to create some High-quality content because Content is the king for the increase your website traffic. You have to create a better Knowledge Base for guides and several categories with High Quality and interesting Ads of the Popular searches.
You can use the Power of the blogging on your Website and Create the quality articles which is related to your niche and share on the social networking website & create the backlinks.
Below are the Great Infographic about How to Get Traffic on your Classifieds Website in India
Step 5- Monetize your Website for the Revenues
After the creating your website and getting the traffic last step is Monetize your website for the revenues. There are several ways to earn the money from your classifieds website in India i.e are followings –
- Feature Ads
- Move Ads to Top Listing like JustDial
- Advertisement Banner
- Pay to Post
- Affiliate Links with Google Adsense
- Premium Membership
So These are Ultimate 5 Steps to Start your Classifieds Business like Olx and Quikr in India. Hope you enjoy this article. if you have any Question related to Classifieds Website or Business or Legal things then Just write in below comment section.
Helpful Resource for Funding –